The England and Wales Cricket Board (ECB) has confirmed a six-year broadcast partnership extension with Sony Pictures Networks India (SPNI).
The deal to air all England international fixtures, as well as domestic competitions, covers India, Pakistan, Sri Lanka, Bangladesh, Nepal, Afghanistan, Bhutan, Myanmar and the Maldives.
In total, SPNI will receive access to around 250 days of international men’s cricket, including a Test five-match series between England and India, two Ashes series, as well as all upcoming women’s series. Exclusive English cricket content will also stream on SonyLIV, SPNI’s subscription streaming platform.
The domestic competitions included are the Vitality Blast Twenty20 competition, the one-day Royal London Cup and the first-class County Championship.
“SPN has had an outstanding association with the England and Wales Cricket Board (ECB), that has enabled us to bring premiere sporting content to our viewers who enjoy cricket,” said N.P. Singh, SPNI managing director and chief executive.
“The extension of the broadcast partnership is a testament to our strong portfolio of sports content in the country, which we have successfully built and nurtured over the years.
“This association is an opportunity to bring to the Indian audience an unparalleled viewing experience across the Sony Sports Network and our digital platform SonyLIV. This partnership will only bolster our endeavour further.”
Clare Connor, ECB interim chief executive, added: “We’re delighted to extend this partnership for another six years, broadcasting England Men’s and Women’s home international cricket to a passionate global audience.
“This partnership also enables us to bring the men’s county game to the biggest cricket audience in the world.
“After the thrilling conclusion of the England v India men’s test series last month, there is so much fantastic cricket to look forward to over the coming years, including the Women’s series between England and India next month. I am sure fans will continue to be entertained and enthralled by the contests between our two countries.”